Thursday, April 29, 2010

Subaru Tradition Continued in 2009

Subaru Tradition Continued in 2009
Subaru is the automobile brand of the Japanese conglomerate Fuji Heavy Industries. Subaru cars are manufactured in Japan, the United States, and in other countries around the world. Fuji Heavy Industries is partially owned by the Toyota Motor Corporation, and the two companies cooperate in the development of various automobile technologies used in both Subaru and Toyota cars.

Subaru has built a reputation around the world for the quality and innovative design of its products. Subaru is unique among volume car makers in that it uses the boxer engine design in most of its vehicles that are equipped with engines larger than 1500cc. Subaru also uses an all wheel drive train layout for most of its passenger cars. These features, along with a reputation for outstanding quality, have earned Subaru a loyal following around the world. In the United States, Subaru sells passenger cars and SUVs. The Subaru Legacy/Outback is Subaru's best selling vehicle in the United States.

The mid-sized vehicle is available in either four door or station wagon configurations, and was redesigned for the 2009 model year. All Subaru vehicles in the United States are equipped with all wheel drive, and most Subaru vehicles feature Subaru's venerable boxer engine. The Forester is a compact, four door SUV that competes well with other small SUVs and has attracted a loyal customer base.

The Impreza is a compact vehicle that can be ordered in either a hatchback or four door sedan configuration. The Subaru WRX is the performance model based on the Impreza platform, and has been redesigned for the 2011 model year. The 2011 WRX will come equipped with a 305 horsepower boxer engine and a six speed manual transmission. Subaru had an outstanding year in 2009, with sales of 491,352 units worldwide. This figure represented a 79.7% increase in sales over the previous year. Subaru's strong customer loyalty in Japan and the United States helped it weather the financial crisis, and Subaru continues to increase its export sales in China and other developing world markets.

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